Online Training for Marketing Staff
In today's environment, marketing professionals, product managers, and agency professionals must find ways to improve their ability to drive
revenue and directly link their performance to a contribution to revenue growth. Or
face the consequences.
The Pursuit Group - in conjunction with the Business Marketing Institute
(BMI) - offers two exciting solutions to help you and your team understand today's marketing rules and develop the skills to execute at a high
(and highly accountable) level:
- The Marketing Skills Assessment, Skill Builder and Certification (MSA/B/C) System helps marketing, sales, and product management professionals in companies of all sizes build and certify the essential skillset needed in their marketing team. MSA/B/C provides marketing professionals with the practical and proven training they need to run successful business-to-business marketing programs.
- The CRM Field Marketing (CRM-FM) Assessment, Skill Building, and Certification program provides in-depth training and certification in the critical skills required to utilize on-demand CRM to run proven, effective, business-to-business lead generation, lead development, and sales support marketing programs.
Both courses are offered on-line, so marketing staff can study and certify at their own pace. In addition, on-site programs are available to train and certify in one- or two-day intensive seminars.
The MSA/B/C certification retails for $883 and CRM-FM for $984 per participant, but BMI will offer the courses through The Pursuit Group at a 20% discount through the end of 2009. This means a savings for you of more than $175 and $195 respectively. Click
here for more information or to order the training.
