In The April Issue of
In Pursuit:

Lead Scoring - The Secret Sauce for Optimizing the Marketing-Sales Handoff:
 A good scoring initiative can help you send only qualified leads to sales

As business leaders seek greater efficiency and return from their marketing investment, there is an ever-growing focus on the quality of leads marketers pass on to sales. Lead scoring is a key enabler that savvy companies are using to improve the “sales-readiness” of their leads and generate higher ROI.

And click here to view the April dynamic presentation "8 Great Ways Marketing Can Contribute to Sales Success"

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Did You Know?
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Breaking news from The Pursuit Group:

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5.1.10...Sales acceleration pro Emily Fischer joins The Pursuit Group (Full Story)

8.15.09...Internet and Startup Innovator John Edwards joins The Pursuit Group as Partner (Full Story)

 



   

 
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